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Orbit AI

SaaS Platform

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Overview

Orbit AI, a machine learning startup, partnered with us to overhaul their dashboard UX. Their core tech was strong, but the interface was overwhelming for clients new to AI workflows.

Client:
Orbit Intelligence
Year:
2023
Category:
UI/UX
/
AI SaaS
Location:
New York, NY
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The Challenge

Orbit’s interface was cluttered with technical jargon, buried insights, and poor data visualization. Users struggled to find meaning in the data, reducing activation and retention.

  • Complex dashboard UI
  • Weak onboarding for non-technical users
  • Inconsistent iconography and component logic
  • Low insight discovery rate
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The Solution

We streamlined the user journey, simplified terms, and integrated intelligent tooltips. Dashboards were redesigned with visual clarity in mind — using charts, cards, and animations to highlight insights.

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The Result

User adoption improved, and clients now feel empowered to explore and act on insights without friction.

50%

User onboarding completion

33%

More insights discovered per session

2X

Higher dashboard interaction
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Client feedback
Testimonial Avatar Image
Dev Patel
Product Director

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